Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas Edward De Bono
Publisher: Scranton, Pennsylvania HarperBusiness

Serious creativity: using the power of lateral thinking to create new ideas. Are going perfectly fine — for “some of the best results come when people stop to think about things that no one else has stopped to think about” (Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas). Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas. And he would point this out as evidence that we fear the judgment of our peers, and that we're embarrassed about showing our ideas to people we think of as our peers, to those around us. New TED Talks are released every weekday. At the 2008 Serious Play conference, designer Tim Brown talks about the powerful relationship between creative thinking and play -- with many examples you can try at home (and one that maybe you shouldn't). Lateral thinking is solving problems through an indirect and creative approach, using reasoning that is not immediately obvious and involving ideas that may not be obtainable by using only traditional step-by-step logic. From Publishers Weekly De Bono's term "lateral thinking" (the title of a previous book) refers to problem-solving by apparently illogical methods. Brainstorm your best ideas yet by learning the best way to think creatively. HarperBusiness | 1992-07 | ISBN: 0887305660 | 338 pages | PDF | 63,2 MB. Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas by Edward De Bono. Lateral thinking is different from our normal perceptions regarding creativity and . Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas (1992) que es la suma de sus muchas ideas acerca de la creatividad.